SEO Forum Posting – Forum Posting Tips

There are many SEO forum posting services out there, but for the maximum benefit we advise you take an active role in your forum posting efforts.  In this post we are going to look at some forum posting tips that you can put to use today to increase your website authority and traffic.

Forums can be beneficial to your site and online business for a couple of reasons.  First, you can drive direct traffic to your site.  Second, you can build yourself up as an authority source on your subject.  Finally, you can build one way links from many forums.

The important thing when creating an SEO forum posting campaign is to identify what you are looking to accomplish.  You may have two different campaigns with two different goals, one to simply build links, the other to engage the forum community.  In this post we are going to look at link building that will engage the forum community (for those of you looking for low cost link solutions for link building, you can check out these low cost backlink packages).

The first thing you need to do when looking to create an SEO forum posting campaign is identify the best forums to target.  Each niche is going to have different forums that relate to it.  Do a Google search for forums in your niche.  It should not be hard to find a number of forums to participate in.  Choose two, but choose wisely.  With so many forums out there, I want to make sure that the forums I am participating in will allow a signature link or links.  Many forums will require that you have at least a certain number of posts before you can add a link to your signature.  That is ok and will likely be beneficial in the long run.  Some forums allow signature links immediately, that is fine too.  Other forums allow no links at all.  If given the choice, choose two forums that will allow links in your signature.

Sign up for these forums and completely fill out your profile.  It is important, so I will repeat this, it is very important that you completely fill out your profile – picture, interests, etc.  Make sure it is complete!  If you are able to add signature links immediately, do so.  Otherwise, keep track of when you can add these links and as soon as you hit the threshold go edit your signature to add these links.

The links you add will depend on your forum.  Most forums will allow 1-3 links.  You want to link to your main site first, and if you can add more links link to another page or two that you control.  A good idea is to link to a social site, your Twitter page, Facebook page, Linkedin page, etc.  If you have an outside blog, Hubpage, etc, you can link there as well, or you can link to an internal page of your main site.  If you can add text in addition to links, give a reason for people to click on your links.  You can use a strategy similar to the one discussed in our Creating an Article Resource Box post.

These forums can be great tools, but you must participate.  This is why we advise signing up for only two forums.  This will be an ongoing effort on your part, and you should make an effort to participate in these two forums at least a couple times per week.  Take a little time and add some very useful information in your posts.  Answer questions, give more information and generally make yourself helpful to other users in the forum.  Doing this will drive direct traffic to your site (as long as the forum and your posts are related to your site).

This traffic has upside as well – these are highly targeted visitors who will be coming to your website.  Not only are they highly targeted, but there is no competition like there would be from getting visitors through search results.  They don’t have to wade through the results and decide whether to visit your site or someone else’s.  Instead they have read what you have to say, like what you have to say and want to read more.  Participating in forums is great for direct traffic and also great for link diversity.

If you found these forum posting tips helpful or interesting, please Like it or +1 it, thank you!

Creating an Article Resource Box

Perhaps the most important part of article marketing is creating an author resource box. This is how people are going to find you or click through to your site. If you don’t optimize this part of your article, your marketing efforts will fall short of where they could be.

First things first, your article resource box should be highly related to the article it is attached to. If you write an article about dogs and your resource box is promoting shoes, your results are not going to be good. You want your resource box custom made to fit your article. Sometimes this will mean writing a new resource box for each article. For the amount of time it will take to create a new resource box, the benefits will be well worth it.

The next thing you want to be sure to include in your resource box is a call to action. Ask the readers to click on your link, and give them some incentive to do so. Giving away a free report that is related to the article works well. If they read to the end of your article, they obviously have some interest in what you have to say. Capitalize on that interest and offer them more information, have them sign up to your mailing list or direct them to your main site. This is your billboard, and the best thing about it is that you already know what the people seeing this billboard are interested in. Being able to customize advertising to the people who are seeing it is very powerful, and large corporations spend lots of money to do just this. Don’t waste your opportunity, capitalize on it!

Next up is the links. You don’t want too many links in your resource box. One or two links max. Too many links will appear spammy, and make it less likely for readers to click through. Give them basic information, tailored to your readers with simple instructions that tell them what you want them to do next. For example, we use something like this pretty regularly:

Seo Tacklebox specializes in search engine optimization. Find out more about SEO with their popular Free SEO Guide.

This is straight and to the point. It tells who we are, what we do and offers them a free guide with more information about the topic they just got done reading. For those who need the code to use in their resource box, you can cut and paste the code below and change it to fit your needs. This is the code for an article resource box that will display the text you see above:

SEO Tacklebox specializes in search engine optimization. Find out more about <a target=”_new” href=”http://www.seotacklebox.com”>SEO</a> with their popular <a target=”_new” href=”http://seotacklebox.com/seo-guide.html”>Free SEO Guide</a>.

How to do Keyword Research | Google Keyword Tools

Many people do not know how to do keyword research, so we are going to go over some basic things to keep in mind when doing your keyword research that can improve your success.

When doing keyword research, you need to use a tool for the job. There are many tools out there to aid in keyword research, but we will focus on those offered for free that are available to all, the Google keyword tools. These are found in the Google Adwords interface, but you can use them even if you do not have an Adwords account. Simply type “Google keyword tool” in your search bar.

Using this free tool, you can drill down and create a list of keywords to target. To get started, simply type your main keywords in the ‘word or phrase’ box, change the ‘match type’ (left column) to ‘exact match’ and click on search.

This should return a list of related keywords. It will show you the level of competition, and the number of searches for this term done each month. You can sort both of these columns, allowing you to get ideas for low competition keywords, as well as high search volume keywords.

From this list, you can pull out another list of keywords, paste that list into the ‘word or phrase’ box and get yet another list of keyword suggestions.

Spend some time looking at variations on your keywords and you will find a number of phrases we can consider low hanging fruit, highly targeted keywords with low competition. These types of phrases are often long tail phrases, meaning they are made up of many words rather than just one or two. These are great terms to target due to two facts. One is that the competition is lower for them, meaning you can rank better, faster. Secondly, these long tail keywords are typically more detailed than the general search terms. This means that with proper selection, you can ‘laser target’ the type of visitors you want coming to your site.

Another group of keywords you want to be mindful of that are related to these long tail keywords are keyword terms that are what we call ‘buyer phrases’. These phrases may not have the high search volume as other more general phrases, but they are typically going to send the type of traffic you want to your site – people looking to buy.

An example of this can be seen in the camera niche. Someone searching ‘digital camera’ is much less likely to be ready to buy as someone who searches something like ‘buy Canon digital camera online’. You may not have the high search volume, but by targeting a number of these buying phrases you can generate the right kind of traffic to your site.

Think about what a buyer of your offerings is going to search for and get creative. Each niche will have different buying phrases, and by doing the research and finding the right keywords to target, your SEO campaign will have a solid base from which to generate the largest return on investment for you.

One mistake so many people make is targeting the highest search volume keywords. Remember, this is not a contest to get the most visitors to your site. You want visitors that will convert into buyers or clients, so our goal should be to get the most conversions possible.

It’s not hard to go find keywords to target, but to find the best keywords to target you need to know how to do keyword research. If you put in the time and research, you will be a step ahead of most others in your niche.

If you found this article useful, please help us out and like or +1 this post!

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